Month: May 2024
Lisa Chatham, Cookma
Lisa created Cookma based on a deep interest in Ayurvedic medicine sparked during a transformative trip to Kottayam, India. In a Western culture that rarely recognizes the importance of caring for birth-parents after childbirth, Lisa created a brand to bridge a crucial gap in the parenting experience.
Landscape worked closely with Lisa to develop a warm, uplifting and highly differentiated brand identity and experience that captures her desire to provide holistic nutrition to families during this foundational time in life.
See the full case study here
Bio-Engineering the Future
Synthetic biology’s emergent ability to rewrite the code of life—and, by extension, the structure of the material world around us—is about re-engineering our future.
At Landscape, we create future-forward brands that help new ventures shift perspectives, set expectations, and gain the early, essential trust and traction to lead their category.
Synthetic biology, as an emergent category, is starting to yield new possibilities and transformative results across a wide variety of applications, from medicine and chemicals to energy, agriculture, and our food system.
But as with any nascent category, Synbio companies and the category at large face several significant barriers that need to be overcome to establish awareness and scale adoption to bring benefits to the wider world.
Strategic branding can play a critical tool in achieving this.
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