Work

Outcome

Sector

Expertise

Theme

Lead Emergent Categories positioning brands for defensible leadership and customer engagement to drive growth in emerging categories.

West Coast Industries Branding for the next 100 years: Driving a double-digit percentage sales increase and acquisition by ERG International for a family-owned contract furniture manufacturer.

Technology

Positive Intelligence Creating a hyper-growth leader in mental fitness serving 1M+ users in Fortune 500 companies.

Science

60 Decibels A scalable identity system supporting global impact measurement and enduring category standout.

Social

Google Ara Supporting Google ATAP (Advanced Technology & Projects) group with an identity evolution, website, and commercial garnering 4M+ views, launched at I/O.

Technology

Vicarious Repositioning an AI robotics venture from research leader to automation expert, culminating in acquisition by Alphabet's Intrinsic.

Science

Plethora Signaling innovation leadership in the on-demand manufacturing ecosystem.

Technology
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