60 Decibels
A Measurably Better World
When help is on the way, will it actually make a difference?
60 Decibels works with organizations around the world to better understand their customers, suppliers, and beneficiaries. Named after the volume of the human voice, 60 Decibels makes it possible to listen to the people that matter most. With a network of over 150 trained researchers, 60 Decibels measures social impact in 77 languages and 34 countries.
Through a proprietary research approach, 60 Decibels combines voice, SMS, and other technologies to collect remote data with survey tools. Thanks to these methods, 60 Decibels exposes transformative insights for greater impact and a measurably better world.
We worked with their global leadership team to articulate a new brand narrative, identity, and digital experience. A meeting of the technical and the emotional, the identity pulls language directly from the field, drawing connections between big data and individual voices. An extensible data visualization system, an international color palette, and a simple set of templates has allowed the 60 Decibels team to take confident ownership over their hyper-regionalized communications.
Our core product is the visual representation of data in engaging and compelling ways, and we couldn’t be happier with both the beauty and the functionality of the system that Landscape built for us.
Sasha Dichter · Co-founder
The results have been nothing short of amazing. Our core product is the visual representation of data in engaging and compelling ways, and we couldn’t be happier with both the beauty and the functionality of the system that Landscape built for us. Beyond that, the Landscape team found simple, elegant and distinctive ways to incorporate the human voice — a core part of what we stand for — in how we show up with and present the rich data social impact we collect for our clients.
Time and again we’ve heard loud, enthusiastic positive feedback about our brand — from marketing gurus, from clients, from other entrepreneurs. The core of our business is to use the visual representation of complex data to drive understanding and action on the part of our clients. The branding that Landscape developed has made our work clearer and more impactful, in addition to being more beautiful.
We couldn’t be happier with the results."
Sasha Dichter · Co-founder