Work

Outcome

Sector

Expertise

Theme

Naming integrated regional or global naming programs that guide client partners to standout brand, product, or service names with lasting recall.

Variloom Launching an award-winning innovation leader in 3D-printed fabrics and materials circularity.

Science

Giro Spring/Summer '25 Road Cycling launch campaign. Establishing category dominance for a global cycling leader through elevated storytelling.

Culture

Aeon Establishing a Swiss-Based Leader in Proactive Healthcare.

Science

Vessel Launching a national coalition for clean water access. Naming and identity supporting a collective spanning public, private, nonprofit, academic, utility, and philanthropic organizations.

Social

DOG Fostering cultural R&D and emergent thinking through a dynamic event space.

Social

Ava Elevating a beloved Californian Clean Energy Leader with 1.7M+ customers.

Environmental

Hyde Park Labs Placemaking for a a state-of-the-art science venture campus initiated by the University of Chicago.

Science

RATIO Infrastructure for possibilities. Signaling a distinct balance to drive maximum occupancy for life sciences real estate.

Science

Multiple Catalyzing innovation for a neurodiverse world. $15M raised across two cohorts post naming, brand, and digital engagement.

Technology

San Francisco Design Week 2021 Power is everywhere. It’s local and global, personal and public, selfish and selfless. There is power in the food we eat, the music we make, and the ideas we share. Power is a seat at the table, a path forward, and a new beginning.

Arts

NorthPark Perfectly off-centered naming and identity in collaboration with Equity Office, a leading U.S. real estate developer.

Technology

Good & Common Creating an approachable, digital civil rights education platform: A pro-bono initiative supporting Black-owned businesses.

Social

Obliq Performant design system and brand name for core cannabis enthusiasts.

Technology

Mirra Brand, digital, and product experience for a desktop-based AR, VR, XR creation tool.

Technology
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