Sector: Technology

Modal

↳ Challenge

Modal is a developer-first platform changing the computing paradigm with a fully serverless cloud infrastructure for AI, ML, and data applications. Modal lets developers create faster at lower cost while massively scaling production workloads.

Modal is beloved by early adopters of the platform. To expand the product’s reach, the company required a brand position that reflected the quality of the product experience. Modal engaged Landscape to solidify this position through an evolved brand and landing page to accelerate adoption amongst enterprise teams.

 

↳ Opportunity

We identified the opportunity to position Modal as the progressive leader in serverless cloud infrastructure, with a dynamic brand that represents the infinite potential the platform enables.

Together, we explored an updated identity system that translates the speed, flexibility, and magic of Modal’s developer experience, through abstract 3D animations and imagery. The ultra-modern approach establishes Modal as a forward-looking, transformative brand that embodies an entirely new developer experience with the potential to radically change the ecosystem at large.

Landscape defined a cohesive universe of custom graphics, motion, and AI-generated imagery to support a seamless, high-fidelity digital experience and brand. The AI-enabled approach offers Modal a brand identity that is equally differentiated as it is extensible.

 

↳ Outcome

With the launch of its evolved brand and digital experience,
Modal now stands out as a category leader, enabling entirely
new possibilities for progressive developers at every scale and accelerating product adoption.

 

↳ Visit
modal.com

Variloom

↳ Challenge

Variloom emerged from Moon Creative Lab—an innovation studio within Japan-based global trading and investment company Mitsui—with an ambitious goal: to reinvent circularity for the textile and apparel industries.

At the center is a patent-pending 3D printing system and bio-based filament designed for ultra-efficient fabrication of fully recyclable, performance-grade textiles.

Landscape was engaged to define the foundational elements of the brand—including its name, identity, and messaging—as the team prepared to bring this next-generation platform out of stealth mode.

 

↳ Opportunity

Through an expansive naming exploration, we arrived at the name Variloom—a trademarkable, globally viable name that stands for freeform versatility, and applies the idea of weaving to 3D fabrication. The name captures the system’s promise: advanced customization, minimal waste, and fully recyclable fabrics, beyond the limits of conventional production.

We crafted concise messaging that signals Variloom’s position at the intersection of materiality, creativity, and circularity. The platform’s benefits—print-to-shape flexibility, customizable and responsible material usage, reduced waste, lead times, and on-demand production—offer apparel manufacturers a radical alternative to traditional methods.

The identity system balances a refined, natural feel with a technological edge—reflecting the unique material qualities of the printed fabrics. We designed a custom wordmark, a restrained color palette, and soft, modular design elements that suggest tactility and movement. An MVP landing page was designed to introduce the brand, drive interest and engagement from early-stage partners and investors in the category.

 

↳ Outcome

Variloom launched as a standout player in circular material fabrication, gaining industry attention by winning the ISPO 2024 Award in collaboration with global surfwear brand Rip Curl. The product features a 3D-printed waistband for water stability, integrated ventilation panels for comfort, and a recyclable blend of bio-based plastics and wool for durability and end-of-life recovery.

As brands seek solutions that balance performance, customization while advancing sustainability, Variloom sets a new standard, inspiring circularity in form and function.

 

↳ Learn more

www.variloom.com

Honoree in 2025 Fast Company 
Design by Innovation Awards
Multiple ISPO 2024 Awards

Mindbloom

Mental health can make a positive difference in every part of life—when our mind is at ease, we’re free to live in the moment. But, without the right tools, a healthy state of mind can feel far out of reach.

Mindbloom is leading the next generation of mental health care with ketamine therapy. Centered in science, Mindbloom’s program not only treats the symptoms of pain, but stops it at the source. We partnered with Mindbloom to create a brand identity, digital experience, and launch campaign that position psychedelic therapy as an effective alternative to traditional treatments.

The brand identity is centered around a symbol and wordmark that capture the rising sun in a nod to the positive outcomes and sense of hope related to Mindbloom’s offering. The same metaphor extends to a warm color palette, which uses yellows and oranges to portray radiating light. Supported by rich photography and hand-drawn illustrations, the visual system is a credible and human-centric reflection of Mindbloom’s bold ambition.

The digital experience dimensionalizes ketamine therapy by showcasing the science and stories behind it. Framed by powerful testimonials from real clients, the new website translates complex information into clear ideas that build trust and inspire hope.

The brand will launch alongside a campaign that introduces A New Day for Mental Health. Equally accessible as it is aspirational, the campaign celebrates even the smallest victories—from visiting a friend to trying something new. The result is a compelling case that lowers barriers and shifts the story of psychedelic therapy.

SRE.ai

↳ Challenge

Founded by former Google DeepMind engineers, SRE needed more than a strong visual identity to stand apart in the rapidly crowding AI DevOps space. After considering multiple agencies to handle branding and messaging separately, the team came to Landscape for our combined strength in strategy and creative execution. With a product launch and stealth exit on the horizon, they needed a partner who could help them make a definitive leadership statement in this emergent category.

 

↳ Opportunity

We positioned SRE at the foundation of what enterprise DevOps leaders care about most—automating the reliability of their software systems while freeing teams to focus on higher-value innovation work. Rather than competing on features, we centered the brand on higher-order business value: putting reliability on autopilot.

To make SRE sophisticated agentic capabilities tangible, we brought their AI agents to life as a cast of animated 3D shapes that feel both performant and reliable. The brand system and website visualize intelligence in action—showing complex workflows running autonomously—while the friendly brand voice strikes a balance between warm accessibility and technical edge, speaking effectively to both enterprise decision-makers and engineering teams.

 

↳ Outcome

Backed by $7.2 million in seed funding from Salesforce Ventures and Crane Venture Partners, SREemerged from stealth with a distinctive brand that establishes them as a category innovator in an increasingly saturated AI landscape. We’re excited to see their leadership in AI-native DevOps and look forward to what’s next as they continue to define the future of automated reliability.

Stripe Product Logos

A Harmonized Infrastructure for the Internet

Stripe builds economic infrastructure for the internet. Its software is used by companies of every size—from startups to public companies to accept payments and manage their businesses online.

As part of a more extensive brand refresh led by their design team, we were asked to evolve their product identities. These logos had been designed to different standards over the years, resulting in the lost opportunity to showcase a more cohesive offering.

Working with their design team, we created a new, shared visual language to serve as connective tissue across the system, calibrating the style to reflect Stripe’s brand — mature, trustworthy, and optimistic. Each application is afforded the distinct ability to express a specific offering while being mindfully integrated with Stripe’s redesigned web system. Each logo signals the value of its offering by combining converging colors and shapes, adhering to specific angles related to the Stripe logo, and utilizing subtle lighting effects — lending a sense of credibility throughout.

The harmonized and extensible design system will allow the team at Stripe to expand their product portfolio indefinitely while helping users effortlessly navigate an offering that’s greater than the sum of its parts.

Peak Energy

Accelerating Awareness for Clean Energy Storage

 

↳ Challenge

Peak Energy is the first American venture to advance globally proven Sodium-Ion battery systems as the low-cost, giga-scale storage standard for the new era of renewable energy.

Backed by Eclipse Ventures, Xora Innovation, and TDK Ventures, the company was preparing to come out of stealth mode and needed a new brand and site to drive awareness.

 

↳ Opportunity

Together with their leadership, Landscape identified a category-leading brand position centered on Sodium-Ion’s superior performance, reliability, and scalability as energy storage medium.

The updated design system showcases a logo characterized by angled cuts, evoking forward momentum and progressive energy, complemented by a vibrant orange palette. Taking cues from Peak’s technological advancements, the typographic system signals precision and efficiency by adopting a technical sans-serif typeface with the addition of bold infographics that deliver complex information with striking clarity and impact.

 

↳ Outcome

Peak Energy is preparing to deploy large-scale energy storage systems to leading power producers and utilities, supported by a brand and site that establish Peak’s as a crucial player in our country’s transition towards clean energy and a resilient grid.

 

↳ Named to The Information’s 50 Most Promising Startups of 2024
↳ Time’s Top 100 CEO’s 2025

Sharebite

Food can create the connections we crave—even when we’re apart. Sharebite, a food ordering platform designed for high performance teams, asked us to reimagine their brand identity in response to the rapidly changing workforce.

We collaborated closely with Sharebite to translate their passionate idea into a compelling story that celebrates shared meals. An essential ingredient for employee wellbeing and company culture, Sharebite delivers food that you can feel good about by matching every meal made with a meal donated to someone in need.

The new brand identity leverages a custom symbol and wordmark, vibrant color palette, candid photography, and playful illustration style that come together to bring Sharebite’s optimistic and approachable personality to life.

Gantri

↳ Challenge
Boosting Customer Engagement to Drive Sales

Gantri provides a platform for the creation of lighting products that blend originality, functionality, quality, and sustainability. Made and engineered in California, their diverse line of products showcases original designs from celebrated and emerging global creators. Each piece is 3D-printed using plant-based materials, resulting in a more streamlined and less wasteful manufacturing process. Gantri sought to grow its customer base by engaging customers with its unique approach to creative lighting.

 

↳ Opportunity
Working alongside Gantri’s leadership, product, and research teams, we crafted an evolved design system and campaign that positions thoughtful lighting decisions as an essential component of modern wellness and Gantri as central to this understanding and opportunity.

We created a campaignable narrative framework that emotionally connects audiences to Gantri’s creative intentions and responsible manufacturing process. The work was codified into intuitive guidelines to ensure ongoing resonance and aligned experiences across brand channels.

The evolved system spans content strategy and production, creative direction, and graphic systems utilized across all channels, including web, social, print, and campaign.

 

↳ Outcome
The partnership resulted in a 108% increase in product view conversions and a 17% rise in order conversions, boosting Gantri’s market presence as a premium lighting brand. In addition, our creative direction and production for Gantri’s 2023 holiday campaign yielded a significant year-over-year sales increase.

Building upon the program’s success, Landscape continues to provide Gantri with ongoing creative strategy, direction, design, and production.

Privy

↳ Challenge

Privy is a Web3 authentication platform helping developers securely onboard, activate, and manage users at scale. In late 2024, Privy crossed an exciting milestone: over 20 million users onboarded to crypto apps across hundreds of innovative Web3 products—from financial tools to games and social apps. Our program together aimed to elevate their brand to scale adoption and better reflect their core purpose: crafting secure, flexible libraries to let developers build products their users love.

 

↳ Opportunity

To position Privy as the fastest, battle-tested way for developers to bring every user, whether crypto-native or crypto-newcomer, into Web3.

Together, we updated their identity system with fresh typefaces, colors, and patterns, and also matured their original brandmark to stand out amid a plethora of quirky, niche-oriented competitors. We worked with their team to articulate messaging that succinctly expresses Privy’s value, and shaped a fluid, modern, visual expression that signals their focus on delightful experiences. We also defined a cohesive universe of custom icons and prompts for AI-generated imagery to support a personable digital experience and brand.

 

↳ Outcome

With the launch of its evolved brand, logo, and digital experience, Privy stands apart as a leader, making the infinite possibilities of Web3 accessible to every user.

Privy has since been acquired by Stripe. Read the press release.

Solugen

Driving Demand for a Bio-Based Manufacturing Leader

 

↳ Challenge

Solugen, a rapidly scaling $200M Series D climate technology company is revolutionizing everyday chemicals through synthetic biology. The company needed to showcase its first-of-a-kind Bioforge™ platform and drive demand for its growing range of solutions across multiple industries, including agriculture, energy, water treatment, and personal care.

 

↳ Opportunity

Landscape collaborated with their team in identifying strategic opportunities across the brand’s visual system and digital storytelling to better educate and engage customers, policymakers, and talent and while affirming Solugen’s position as climate technology category leader.
A guiding principle for the evolution was to signal the commercial promise of its novel solutions by balancing scientific and technical precision with real-world value. We crafted a digital space that engages, educates, and converts.

 

↳ Outcome

The evolved brand and digital platform effectively positions Solugen as a forward-thinking, science-driven leader and reliable business partner in this critical new category. Since the launch, Solugen initiated new innovation partnerships, broke ground on a new state-of-the-art biomanufacturing facility, and secured commitment for a $213.6M DOE loan guarantee to bolster U.S. Leadership in Green Manufacturing.

Shaped

↳ Challenge

Over 328M terabytes of data are created every day, an almost infinite stream of information. Shaped is a company building a self-serve platform to power the future of AI-driven recommendations and search.

Shaped approached Landscape to craft an evolved brand and website that establishes the company as a category leader while empowering developers to create the most intuitive web experiences within an infinite-content paradigm.

 

↳ Opportunity

We identified an advantaged position for Shaped as the essential infrastructure for turning behavior into relevance through configurable semantic recommendation and search.

The evolved identity centers on a symbol inspired by how gradient
descent (the underlying algorithm of machine learning) traverses
a manifold. At the core, the concept conveys Shaped’s ability to ingest and rank a multitude of content, surfacing what’s most relevant or valuable to a given user.

The visual system extends further through the landing background motif — pulling apart the triangular forms used within the symbol
to represent embeddings in a vector database — it captures the adaptive personalization of data as it evolves in real time through the user’s journey. The range of colors in the palette conveys the dynamic, diverse, and personalized nature of data.

 

↳ Outcome

Shaped is revolutionizing how to traverse vast amounts of data and content online, creating the fastest path to relevance and setting the rails for data teams to build the web experiences of the future.

The rebrand + web refresh has generated immediate results:

↳ Increased Qualified Leads
↳ Improved Cold Outreach Results
↳ Expedited Deal Closing
↳ Website Traffic Increased by Triple Digits as %
↳ More Effective Recruiting of Top Talent

 

Hyde Park Labs

A joint venture between leading real estate developers Beacon Capital Partners and Trammell Crow Co., Hyde Park Labs is a state-of-the-art science venture campus initiated by the University of Chicago. The 302k sq ft building is purpose-built to accelerate mission-driven science ventures from seed to scale, shaping new futures from supercomputing and molecular engineering to material science and beyond.

Hyde Park Labs will open its doors in 2025, centering its tenants in Chicago’s vibrant South Side neighborhood amidst more than 140 leading institutions, such as the Chicago Quantum Exchange, Pritzker Nanofabrication Facility, Duality Quantum Venture Accelerator, and the Polsky Center.

Landscape partnered with Beacon Capital Partners and Trammell Crow Co. on a progressive brand identity system to convey the unique convergence of diverse perspectives, collective optimism, and commitment to inclusive science all in one place—including verbal identity, brand marks, color palette, typography, photography, architectural renderings, signage, and digital marketing assets.

Full case study coming soon.

RATIO

Beacon Capital Partners is a leading real estate investment firm with a 75-year legacy of purpose-built spaces that facilitate groundbreaking work. We partnered with Beacon to transform the Hollis Business Center into RATIO, an innovation campus centrally located in the heart of Emeryville’s fast-growing life sciences cluster.

Together, we launched a brand identity, digital experience, and signage system that capture the ambitious spirit of the space. The new name, RATIO, is inspired by the perfect mix of people, purpose, and place that define its environment. The same metaphor extends to the brand identity, which features a custom typeface designed to strike a unique balance of scientific rigor and warm humanity. When used in combination with a vibrant color palette and dynamic wordmark, the brand identity reflects RATIO’s appetite for exploration across both physical and digital applications.

We activated the campus itself with the help of Jenny Sharaf, a local artist whose large-scale murals energize RATIO from the inside out. We complemented Jenny’s colorful installations with a robust signage system constructed to effortlessly guide visitors through over 225,000 square feet of modern workspace.

From microscopic moments to global breakthroughs, RATIO is engineered to support ideas that reach far beyond the boundaries of its campus. We look forward to seeing the many positive changes made possible by RATIO’s infrastructure for innovation.

Multiple

The pace of autism innovation is rapidly increasing, but only a fraction of these technologies make their way to the educators and care providers who need them. An engine for innovation, Multiple is bettering the lives of people with autism at scale by catalyzing the creation of new technologies for a neurodiverse world. We partnered with Multiple to create a name, brand identity, and digital experience that uplift the autism community.

Founded by Dan Feshbach, a seasoned social entrepreneur, Multiple is a non-profit organization that converges diverse voices to solve the greatest challenges for people with autism. Dan’s commitment to neurodiversity is deeply personal—his son, Reed, was diagnosed with autism at just two years old. 

The brand identity balances optimism and urgency to captivate an audience of founders and investors alike. The new name for the organization, Multiple, speaks to both the myriad of experiences that define autism and the exponential impact of inclusive innovation. Brought to life by dynamic forms, a vibrant color palette, and a modern typographic system, the identity nods to both the exceptional range of innovation taking place within Multiple and the passion with which it is pursued. Today, Multiple has supported more than 400 companies in 41 countries with the help of over 560 investors.

Multiple’s new website leverages the team’s deep expertise to signal confidence, clarity, and compassion. The result is a powerful resource for the many change-makers and risk-takers who are working together to expand the potential for people with autism to live great lives.

Gravity

Driving Demand for Industrial Decarbonization

 

↳ Challenge

Gravity is a SaaS platform helping large-scale enterprises measure, manage, and reduce carbon emissions across complex value chains. Their team was starting to roll out its platform to early-stage customers and needed a brand and site to accelerate market traction for their solution.

 

↳ Opportunity

We partnered with their team to identify an opportunity to position Gravity as a streamlined path toward net zero emissions, helping industrial operators navigate the complexity of emissions management. To stand out in a crowded category full of complicated software, we created a singularly powerful brand identity and digital experience that communicates Gravity’s ease of use, innovative approach, and relevance to a broad range of sectors.
Equal parts sturdy and sophisticated, the visual language is designed to inspire an audience of operators and investors to compete in an planet-positive economy. We created a symbol and wordmark that reflect the gravitational planes found throughout the Earth’s atmosphere. Complemented by a warm color palette and simple typographic system, the brand is brought to life by way of brilliant photography that uses scale to speak to the venture’s bold ambitions.
The website introduced Gravity’s solution to customers and is constructed to help audiences easily navigate the offering and see the value for their business.

 

↳ Outcome

Launched alongside $5 million of funding from Eclipse Ventures, the new brand identity and digital experience supported the acquisition of key customers who are now using Gravity as a critical solution to reduce emissions, for a business- and planet-positive future.

Slé

Transportation accounts for nearly a third of our country’s carbon footprint. In the face of a rapidly warming world, Slé believes that a brighter future starts with the way we move. The app helps people make intentional choices to get from A to B by bringing transparency and connection to our mobility patterns—whether we’re driving a car, taking the train, or riding a bike.

We partnered with Slé to help shape a digital experience and related identity that approach the challenge of climate change with optimism and urgency. Inspired by the small steps that can add up to a big shift, we built a kinetic logo and icon system that celebrate the myriad of different ways that people move. Paired with an electric palette and original lifestyle photography, the visual language positions Slé as a dynamic brand that inspires action.

Slé aggregates a large set of personal data points into a single score that offers actionable guidance for climate-friendly commutes. We defined bespoke interactions and unique, engaging visualizations to communicate this information with clarity to improve understanding and inspire change. Launching soon, we look forward to supporting Slé in their mission to protect our planet, one trip at a time.

NorthPark

How does the modern office keep up with the changing expectations of a younger, creative-class?

A new generation demands a new (and improved) place to work. We partnered with EQ Office, a leading property management company, to reposition, rename, and rebrand one of their flagship Bay Area assets. Previously known as Embarcadero Square, a mixed-use campus on San Francisco’s waterfront, it required a new name and identity to signal a new approach to the modern workspace.

Working through a comprehensive naming process with their senior leadership, we developed a name that signals a relaxed and desirable work atmosphere, surrounded by ample green space in the heart of downtown San Francisco. Welcome to NorthPark, an unexpected urban oasis.

Drawing inspiration from NorthPark’s natural character and distinct location (between thriving Jackson Square, San Francisco’s breezy waterfront, and the bustling Financial District), we positioned the brand to highlight its ideal open space, and unique village-like format and feel; in a word, perfectly off-centered.

A warm and inviting logotype, hand-drawn illustrations, and natural palette create an atmosphere that blends the vibrant energy of the property’s surroundings with an inner sense of calm; a brand that makes space for new connections, ideas, and fast-growing companies.

If you’re in the neighborhood, look for inspiration at NorthPark — 560 Davis Street, in San Francisco.

West Coast Industries

How does one of America’s most established furniture manufacturers position themselves for growth in the digital age?

Designed and made in California, West Coast Industries (WCI) is a respected maker of premium contract furniture. Industry experts in manufacturing custom tables and seating, they boast a client list that includes Hilton, Hyatt, W Hotels, Conde Nast, Twitter, Cisco, SF MoMA, and the Philadelphia Museum of Art.

As part of an ambitious growth strategy, WCI entrusted Landscape to reexamine and reimagine the West Coast Industries’ brand. Over the course 
of a year, we designed a net-new experience to more clearly convey their offering within an increasingly competitive market.

Working closely with their leadership team, we redefined their brand position, messaging, and digital experience. Updated brandmarks, palette, and typography allowed the company to signal their role as a contemporary design partner to a new generation of designers. Bespoke photography, a deep illustration library, and process-focused video expanded the company’s reach across mediums.

Online, we streamlined 
a complex product portfolio into an intuitive information architecture, presenting a simple and confident arrangement supported by warm, custom content that improved the emotional connection with 
their customers. Additionally, the site offers a range of unique functionality to expedite the specification and ordering process for both designers and WCI’s customer service team.

As a result, WCI registered a double-digit percentage increase in critical sales shortly 
after the launch, while remaining true to the values that have shaped 
its legacy.

Visit westcoastindustries.com

Google Ara

Google ATAP (Advanced Technologies & Products) approached Landscape to help further define the brand language for Project Ara (Google’s modular phone). The ongoing collaboration spanned a diverse set of activities. Most prominently, ATAP’s Ara presentation at Google I/O, their annual developer-focused conference held in San Francisco, and a 100+ page, narrative-driven brand book.

A glimpse into the future of the product experience was highlighted via a short film. The piece was shown on-stage at I/O and featured online on the Google Ara website. The video highlights a variety of ways in which Ara adapts to and enriches the lives of its community.

Viewed over two million times in the first 48 hours the video now has over four million views and was featured by: Engadget, The Verge, Wired, Hypebeast, USA Today, Gizmodo, CNN, Forbes, Tech Crunch, Mashable, Venture Beat, Business Insider, Buzzfeed, and many more.

Vicarious

Intelligent Robotics for the Next Age

In a not so distant memory, intelligent robots were the whimsical avatars of fantasy. The stuff of Star Wars and The Jetsons. Today, thanks to AI and machine learning, robots are becoming more versatile and affordable than ever. This progress is due largely in part to Vicarious, an intelligent robotics startup backed by Elon Musk, Jeff Bezos, and Mark Zuckerberg. After 10 years of advanced AI research, Vicarious has evolved its offering to become the world’s first provider of Robots-as-a-Service.

We worked with Vicarious to overhaul their brand strategy as they evolved from research leader to automation expert. Because automation is not the same for small businesses as it is for large enterprises, Vicarious needed a design solution that could signal different benefits to different audiences. To articulate this effectively, we updated the positioning and messaging sitewide, in tandem with a new design direction, and a new site architecture. We produced a full content library of visual assets, including animations, still photography, and video that showcase the advanced robotic applications in action.

Vicarious’ unique business model allows access to AI-powered robotics for immediate use, with end-to-end support, at no upfront investment. In the midst of the digital revolution it can be difficult to notice the next big thing when it arrives, but Vicarious will be impossible to ignore.

More about this project coming soon.

Obliq

Shifting rituals through beautiful, premium products, Obliq is an elevated cannabis experience. Landscape was commissioned to define the entire brand, from naming to identity to packaging to digital.

An altered perception requires an expanded palette. A deceptively simple visual system extends a deeply considered product experience; the unvarnished, shape-shifting identity brings Obliq to life. Five letters, five fingers, five senses — Obliq signals a new direction in cannabis.

Stay tuned for updates. Obliq is coming soon.

Punch List

Punch List makes home remodeling easy.

Built for both homeowners and contractors, Punch List helps teams communicate, track timelines and budgets, and manage payments — all through an intuitive app.

To bring Punch List to market, we established a brand system that could communicate this ease and utility across every touchpoint. We worked closely with Punch List’s founders to develop the brand story, introduce a flexible visual design language, and content library — connecting it all through a compelling web experience.

Beyond the marketing experience, we helped re-architect the product itself. After stripping the app to its key functionality, we explored multiple interaction paradigms, created delightful branded moments throughout, and supported the development process through launch.

To communicate Punch List’s value-add, we needed to reach two distinct audiences simultaneously. Through photography, motion design, and thoughtful messaging, we created a brand story that was simple and specific for homeowners and contractors alike.

Home remodeling might be messy, but it doesn’t have to be hard.

Afresh

Leaving $18B on the Table

Afresh is reinventing the fresh food supply chain with human-centered artificial intelligence — making fresher, healthier food wildly efficient and accessible to all.

We worked with the Afresh team to articulate a clear promise: fresher food, happier customers, healthier business. Together, we explored thought-provoking ways to illustrate the unacceptable magnitude of global food waste and highlight the importance of their modern solution across a beautiful web experience.

To maximize business relevance, the resulting brand identity system balanced an ownable and comprehensive visual language with understandable grocery vernacular. A custom wordmark and symbol express an advanced solution, while industry-specific messaging communicates the benefits and value for grocers and prospective talent, for this rapidly growing company.

Plethora

Incredibly forward looking, Plethora aims to redefine the process of design for manufacturing, and ultimately the manufacturing process itself. Plethora’s offering is both tangible and abstract, creating physical components, and catalyzing ambitious problem solving by enabling more free-flowing ideation and iteration.

Landscape worked with Plethora to redefine their entire identity system and website, positioning them as a visionary leader within the on-demand manufacturing ecosystem.

Mirra

Mirra is a SaaS 3D content creation platform. The platform’s systematic approach to design allows for the simple creation and distribution of beautiful, resonant, and immersive VR / AR / XR experiences. Design in your browser, export to almost any headset, no code required.

With the aim to foster a vibrant community centered around immersive media, Kevin Farnham, founder of the renowned innovation design studio Method, approached Landscape to help shepherd his newest venture into reality.

The project began with the definition of a taxonomy for describing interactions in 3D space, included naming and identity design, and culminated in a product that likely represents a first look at a class of tools that will become fundamental (and perhaps shape) the design profession.

Hopelab

Hopelab is a social innovation lab focused on designing science-based technologies to improve the health and well-being of teens and young adults, a demographic underserved by the traditional healthcare system. Their current projects include interventions related to cancer, mental health, and parenting.

Landscape was approached by Hopelab to help clarify their communications wholistically. The engagement began with a comprehensive rebrand and the launch of a newly architected website to more clearly convey their mission and structure as an less-traditional organization.

Today, we are honored to continue to work closely with their team to support their inspirational endeavours across a variety of mediums.

Intel x Olympics

Intel is reimagining the future of the Olympic Games with leading-edge technologies like virtual reality, 5G, and drone light shows. For the 2018 Olympic games in PyeongChang, Landscape collaborated with the brand team at Intel to create the visual identity system and guidelines for all touchpoints of the Intel Olympics worldwide partnership.